Make your Marketing Emails Accessible
Event information
Date: 2nd July
Time: 10am-11am
Organiser: Arts Marketing Association
Location: Online
Cost:
Members: Free
Non-members: £55 + VAT
This webinar will help you craft emails that are accessible to all your audiences.
Emails play a key role in digital marketing but inaccessible emails could be excluding potential audiences; preventing them from accessing more information about your organisation and your organisation’s content.
This webinar will give you a better understanding of the barriers created by inaccessible emails, and offers guidance on how to make marketing emails (including automated emails) accessible to everyone.
What will you learn?
This session will help you understand the different aspects of making marketing emails accessible, including:
- How to identify barriers
- Accessible email copy and email structure
- The use of images
- Accessibility in relation to automated emails and e-tickets
- Meeting WCAG standards
Who is it for?
This webinar is for anyone involved in email marketing including automated emails and email touch points.
This meeting will be hosted on Zoom.