AMA Conference 2026: Together

Date: 15th – 17th July

Organiser: Arts Marketing Association

Location: Leeds Playhouse, Playhouse Square, Quarry Hill, Leeds LS2 7UP and online

Conference in-person:

Cost:

• Early Bird Member rate (available until 18 May): £470+ VAT
• Standard Member rate: £575 + VAT
• Small Organisation rate: £335+VAT
• Freelance and Between Jobs Member rate: £285+VAT
• Non-member rate: £765 + VAT

Together, we’ll learn from each other, grow our skills and inspire new ways of working at this year’s AMA Conference. It is THE place to come together to magnify your capabilities, build connections and share your passion for the work you do.

Whether you consider yourself to be working in marketing / comms / PR / audience development / digital / leadership (or one of the many other titles marketers are given) then this year’s Conference has something for you. You could:

• Grow your skill set with a choice of over 30 sessions on offer in person
• Build your networks for the future — locally and nationally
• Get support and reassurance from people who are in exactly the same boat as you

Plus, it’s your opportunity to put faces to the names of the AMA team, who can’t wait to welcome you to Leeds.

In-person tickets include:

• Access to the opening night social on 15 July
• Full access to the Conference on 16 — 17 July, with a choice of over 30 sessions to attend
• Lunch and refreshments during both Conference days
• One evening social event on 16 July, including food/refreshments
• Access to session recordings through Conference Online, once Conference has taken place.

Please note: to ensure delegates have all the needed information prior to Conference, the AMA will be closing bookings on Monday 13 July at 12pm.

Conference Online

Cost:

Individual rates:

• Standard Member rate:£130+VAT
• Small Organisation / Freelance / In Between Jobs Member rate: £70+VAT
• Non Member rate: £180+VAT

Group rates (2-4 people):

• Standard group rate: £250 +VAT
• Small organisation group rate: £130+VAT

Conference Online brings the best AMA Conference sessions to your computer screen, at a time that suits you, and includes:

• 16 sessions live streamed from Leeds
• Includes all 4 Keynote sessions
• Recordings of all these sessions, available to watch at a time that suits you until 4 September 2026
• Totals over 11 hours of content

MGS is working with AMA to offer bursaries to help Scottish museums and galleries attend the conference. The bursary covers the cost of your Conference ticket only. You will need to arrange and pay for your travel and accommodation.

We have up to 8 bursaries available this year. Applications are open to both AMA members and non-members, working or volunteering for museums or galleries in Scotland.

To apply for a bursary, please complete an online application form by Friday 8th May.

You can access the application form here: AMA Conference 2026: MGS Bursary Application Form