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  • Last updated: October 5th 2026
Resilience
Financial Resilience
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Innovation in action: Mast climb experience at Discovery Point

In this video Ashleigh Pink, Commercial Director at Dundee Heritage Trust, and Markus Offer, Senior Capacity Programme Manager at MGS, share how museums can use innovative thinking to attract audiences and bring in revenue.

An adult ascends the rigging of a ship's mast.

This video highlights the Dundee Heritage Trust’s Discovery mast climb experience. Launched in 2025, this attraction offers visitors a unique opportunity to scale the rigging of the historic RRS Discovery.

This video was created for Scotland’s National Innovation Week 2025.

Credit: Rob McDougall
An adult with light skin, long brown hair, and a gold cap smiles as they stand in front of a shop counter. They have raised one leg up onto the counter to show that they are wearing a golden boot.
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