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  • Last updated: January 23rd 2023

Case Studies

Learn from and be inspired by some of the amazing work being undertaken by museums and galleries across Scotland, through our case studies.

Three people stand in a museum shop looking down at books on displays in front of them. They all have their backs to the camera.
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A wooded area with a path running through, and wild flowers,
The Stirling Smith Art Gallery & Museum
Using outdoor spaces to diversify audiences and benefit nature
This case study explores the value of creating an outdoor space for engaging visitors and the local community, as well as attracting new audiences while also benefiting the local biodiversity.
Five adults with hiking gear standing on rocky terrain with a brown dog. Behind them are several mountain peaks and a sky filled with low grey clouds.
Glencoe Folk Museum
Creating a Culture of Fundraising
The financial resilience of Glencoe Folk Museum has grown thanks to new fundraising methods, training, and tools. Fundraising Consultant Katie Mullen shares the strategies behind this success.
Three people stand in a museum shop looking down at books on displays in front of them. They all have their backs to the camera.
Aberdeen Art Gallery
Museum Retail at ‘Shop at the Top’
Aberdeen Art Gallery created the new retail experience, Shop at the Top, to support the local creative industry. However experimenting with a new retail experience has had wide reaching benefits.
A graphic poster of a white steamer ship with a red chimney. Passengers on it are standing and waving from the deck. Overlaid is a black silhouette of the front of a ship in the shape of a dragon's head and a person holding a long sword in the air. Text at the top " Visit Govan Enjoy 1500 years of history in one afternoon. From raiding viking longships to majestic ocean liners."
Fairfield Heritage, The Govan Stones
Joint Marketing Campaign by Fairfield Heritage and The Govan Stones
In this case study Abigail Morris (Fairfield Heritage) and Frazer Capie (The Govan Stones) discuss the impact and learnings from their joint marketing campaign on the Glasgow Subway.
A blue graphical logo of a house for St Andrews Heritage Museum and Garden
St Andrews Heritage Museum & Garden
Museum Rebrand and Development of Website: St Andrews Heritage Museum & Garden
In this case study Samantha Walker, Museum Manager and Curator at St Andrews Heritage Museum & Garden talks about better reflecting the public- facing activities of the museum through a rebranding project and creation of a dedicated museum website funded through Museums Galleries Scotland.