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Skills & Confidence
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Marketing and Public Relations (PR)
Read these guides for advice on how to promote your museum or gallery through press, advertising, and digital content.
Calendar of annual awareness events
Public advocacy or awareness days can be a great way for museums to celebrate their collections, engage with audiences, and raise awareness of social causes.
Top tips for a visitor-friendly website
This page suggests simple adjustments to help people find the information they need before visiting your museum.
Knowledge Exchange: project managing your next museum website
In this knowledge exchange event we hear from Adam Lisik, Software Operations and Support Lead at Waterstons Ltd. Adam shares some insights and tips on things you need to consider when creating a new website.
Top tips for a ‘no budget’ marketing campaign
By using existing resources and planning ahead it’s entirely possible to run a small marketing campaign on a limited budget. Here are some top tips on how to do that.